Is social media better than traditional marketing? No. Not by a long shot. Can it be a good complement to traditional marketing? Maybe. Are there potentially better ways to reach consumers? Absolutely. Let me explain. Not very long ago I discussed this very point, on Facebook (ironically), with a social…
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How to Make Custom Instagram Story Highlights COVERS
Y’all know I have a love-to-hate relationship with social media. It’s mainly derived from my definition of social media–RENTED land–versus your blog/website, which is land you OWN. (Unless it’s on Blogger or another similar platform: in that case, you DON’T own anything.) And with social media changing the rules almost…
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Why I Built My Site on The Genesis Framework (& You Should, Too)
I started blogging almost eight years ago, in 2010, on the Blogger (formerly Blogspot) platform. I loved Blogger: It was so easy, pain-free, and user-friendly, that anyone could do it. Overtime I started seeing more professional-looking blogs that weren’t on Blogger and even then I’d say to myself, “I don’t…
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#deleteFacebook Isn’t The Answer: We Can Do MORE
UPDATE: Since posting this and implementing the tips I share on this post, I’ve gotten relatively 0 ads as I scroll through my News Feed. There’s one HUGE problem with Facebook right now, and I’m not talking about its recent privacy and data invasion issues. Or even about the fact…
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Why I’m Quitting “Blogging” (As You’ve Come to Know It)
If there was a post I always dreaded and didn’t look forward to writing was the “I quit blogging” kind that comes after a blogger’s semi-long hiatus. In my case, it’s been over four months. And I honestly don’t regret it. Whenever I saw someone else write about their reasons…
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Why SEO Is NOT Killing Your Blog
Sometimes I come across a post whose headline is so extreme (and purely intended for shock) that I MUST see what it’s about. A fellow blogger’s recent post on how SEO is allegedly killing blogs started making waves and I didn’t even have to click on it to see how…
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